Case Studies

Association for Frontotemporal Degeneration

AFTD, a health non-profit improving quality of life for people affected by FTD and driving research to a cure, needed a three-year strategic marketing plan aligned with its overall organizational plan.

This project solidified our vision for marketing, empowered our team and equipped AFTD with the strategy, structure and plan we needed to elevate awareness, accelerate fundraising, and drive meaningful impact through 2028.

Phillip Weichel, Vice President of Advancement

Read the full case study here.

Pregnantish

Pregnantish, a media platform elevating the issue of fertility, sought marketing and event advisory for its inaugural World Fertility Awards, a celebration of global pioneers in assisted reproductive technology.

It can be lonely to be a solo founder, and I’m grateful Emily came in to help us. With Emily’s thoughtful strategy and support, we were able to have a better workflow and overall approach to business with our small but impactful team at Pregnantish.

Andrea Syrtash, Founder & Editor-in-Chief

Read the full case study here.

New York Insight Meditation Center

New York Insight, an urban meditation center for the practice of mindful awareness, wanted marketing guidance for a fundraising campaign to increase revenue from recurring monthly and annual donors.

This campaign strengthened the NYI community’s commitment, financially and through programming. We’ve gained insights into our fundraising potential and ways we can continue to grow a diversified and resilient development program.

Bruce Arbit, Development Committee Board Chair

Read the full case study here.

Community First Development Coalition

A nascent social impact non-profit board needed help crystallizing its mission and publicly launching the new organization during a time of heightened anxiety in the community that it intended to serve.

Coming up with the mission statement for the other non-profits I’ve worked on has usually taken months. In two weeks, Emily helped our leadership council gain consensus, develop a brand umbrella and move to incorporate.

Meredith James, Trustee

Read the full case study here.

Additional Testimonials

Emily’s strategic marketing and business chops make her an indispensable partner in crystallizing challenges, navigating ambiguity and illuminating solutions. 

Holly Teichholtz, Chief Marketing Officer, The Michael J. Fox Foundation

Emily is the definition of a full-stack marketer, leading strategy, building technical infrastructure, managing visible brands and guiding versatile, multi-skilled teams. She’s also growth-focused, driving revenue and audience at even the most well-established organizations.

Steve Streicher, VP of Marketing, Partnership to End Addiction

Emily is a smart, savvy marketing executive that pushes the pace. She has an impressive ability to drive progress with her charismatic leadership style and innate understanding of the art and science of marketing. With the confidence to take as good as she gives, Emily will challenge you and your company to be better and you’ll be thankful for the interaction. 

Tobias Lee, Chief Marketing & Strategy Officer, Ever.ag

I’ve partnered with Emily on multiple consulting projects. Her strategic skills, operational experience, and collaborative spirit are extraordinarily valuable for demonstrating leadership, encouraging teamwork and solving tough problems. 

Merrill Brown, Principal, MMB Media